SCHOOL OF WOM 2011 – a social networking masterpiece !
Turns out that people not only like to talk but also to Poken. These two social activities combined transform a regular event into a social networking masterpiece! This happened recently during the last School of WOM Event held in Chicago where mainstay companies such as Pemco Insurance, GAP, and Intuit gathered to reveal and discuss the importance of the “word of mouth” strategy.
The event was organized by WOMMA a nonprofit organization that advances and advocates the discipline of the credible word of mouth marketing. WOMMA is a community of marketers that meet and strategize on best practices as it relates to customers talking online and offline about various brands.
The recent School of WOM Event was a smashing success, enhanced big time by Poken. Yep, once again Poken was the key tool that generated a word of mouth buzz. Poken was sponsored by Nology Media who is a content publishing, measurement and marketing agency that uses social media tools and platforms to intimately connect brands with their audiences.
All of the 300 attendees were armed with a Poken and the room started glowing green. They absolutely loved it! The results of Pokening were impressive: 83% used their Poken to network with new colleagues resulting in a nearly 3’000 Poken connections.
WOMMA is acknowledged as the premier non-profit organization dedicated to advancing and advocating the discipline of credible word of mouth marketing. Based on the success of this first PokenEVENT with WOMMA, we hope to participate in many of their upcoming events!
Hi-Four from Chicago!

High 4! Great to read about Pokens success and accolades to WOMMA for creating such a welcome space for Poken too… Denny, always good see your energetic face too – I am sure you turned WOMMA upside down! 3000 connections is amazing and a true testimonial!
I try to help other people in busniess by being a connector. My word of mouth advertising is developing a reputation of being the go to person if you want to be pointed in the right direction or need another professional to help you. Not only is it a great way to maintain a network it is satisfying when people gets their needs met and others get work because of your recommendation.
Can you brand the pokens?
Yes, you absolutely can brand them, also the online PokenEVENT page where your guests can see their connections etc.
Awesome! It never hurts to have a new, convenient way to connect with people…
Im single and I have no debt credit cards, loans etc, car payments etc. I earn about 40,000 before deductions and have about 10,000 saved up. Assuming I can get approved for a mortgage and my parents give me $25,000 to put towards the downpayment.. how realistic is it? I am looking to buy in downtown Toronto, Canada.