State of the Industry Address

November 13, 2014 Leave a comment

event manager boardroom snipMICE industry Event season is in full swing. And what a season it has been so far. But before we get carried away with the fascinating new event technologies and amazing booths, let’s remember why we attend in the first place.  These events are not just opportunities for event professionals to wax lyrical about their products and services before dashing off to rub shoulders at the networking nights, but one of the best opportunities to
gain first hand insight into the movements that affect the industry and the ever developing needs of clients.

We connected with Poken CEO Stephane Doutriaux to hear his thoughts on Read more…

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Poken France merges with Tech-Event, paving the way for enterprise sales in France

September 25, 2014 2 comments

cartes 5Poken France and Tech-Event, a leading service provider for exhibitions and events, are happy to announce they have joined forces to provide advanced ‘touch-to-collect’ technology to the French events market.

The merger will allow a complete product and service proposition to be presented to clients, with additional synergies such as combined sales and marketing efforts, as well as technical support. Poken’s event management dashboard, as well as its mobile apps and NFC-based devices, will be Read more…

Poken takes green to the extreme with its Give-Back model: Roche`s vangarDIA 2014 (with Spanish Translation)

August 18, 2014 1 comment

img_8293Everyone likes to go green, but some clients are really pushing the recycled bio-paper envelope. And we at Poken are loving it.

From June 24th to 26th, Roche chose the Poken Digital Event Platform to power its vanguarDIA conference at the World Trade Centre, Mexico City.  For this event, Roche had opted for Poken’s `Give-back model`, where Read more…

Poken finds itself in all sorts of places…

July 14, 2014 3 comments

tasmania pokenPoken has a global reputation for enhancing events and conferences, especially in the fields of Travel, IT, Finance and Medicine.  In Australia we have just
integrated Poken into our third agricultural related event.  The latest being the second time around for the Tasmanian Farmers and Graziers Association.

Tasmania is the small island that sits off the Southern tip of Australia, (next stop Antarctica). This island state is quite different Read more…

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5 things event organizers can learn from the World Cup

June 24, 2014 2 comments

Preparation is everything
Brazil_and_Croatia_match_at_the_FIFA_World_Cup_2014-06-12_(53)It’s been a fun couple of weeks but before the world had succumbed to cup fever, the big story was how unprepared the host country had been. Even though Brazil was awarded the honor back in 2007, construction was still being performed on stadiums well after kick off, leading to the phrase “#The cup will not be held” trending all over Latin American social networks. (Just imagine that kind of pre-event social media attention). If Brazil had a plan, it is clear that it fell by the way side long ago and as so often happens with badly prepared projects, the solution was Read more…

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The conversations have changed

June 17, 2014 2 comments

20140604_130349Eager attendees are arriving for another inspiring day at the `Making CSI Matter Conference`, Johannesburg . I am with the Poken team and we are putting the final touches on the big day, when the one thing that any event specialist works to avoid, happens.

Tim gets pulled aside by the Trialogue Event Manager and it is clear she wants to have a serious talk.

Wait a second…I think to myself, this isn’t normal. This kind of thing never Read more…

Poken answers key need in the event industry with `Manage meetings` and `Matchmaking` features

June 13, 2014 7 comments

Meet Steve Roberts. He enjoysmobile phone hand skiing, is a shameless coffee snob and works in the tech business. Each year Steve travels to events and conferences around the globe to discover the latest in industry trends and rub shoulders with the `right people`.

 

After the 12 hour flight home from his latest tech /lattè adventure, Steve steps through his front door and puts down his suitcase along with a heavy bag of brochures, before emptying his blazer pockets onto the kitchen counter. He removes his keys, cell and wallet, then a handful of tattered business cards. He shuffles each card and tries to Read more…

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